I lead teams
to create products
that grow brands
into category leaders. 🚀

Venn diagram titled 'Entrepreneurship' illustrating overlapping areas including product, branding, marketing, and entrepreneurship, with words like strategy, experience design, brand, sales, and storytelling inside the intersections. There is a small photo of a man in the center waving with a smile.

I’ve never said
“That’s not my job.”

I love solving problems and collaborating to turn pain points into useful and elegant solutions.

Wherever your product isn’t working is usually where you’ll find me…
working.

Why I Get Hired

A man with gray hair, wearing a light purple shirt and red tie, is pulling at his hair with a frustrated expression inside a store or office.

0-1 Product Innovation 🏆

A man in a suit standing near a large window, holding a smartphone and appearing to be preparing to record or take a photo. A camera crew is set up in front of him with professional video equipment.

Developing Digital Products 🔥

A grid of diverse people smiling and waving at the camera in a video call.

Building & Leading Creative Teams 💪


I’m proud to have worked with amazing teams at:

A Few Career Wins 📽️

Caveday logo with abstract mountain design and text

Launched my own startup, and navigated successfully through two pivots and a pandemic, continuing to grow and acquire new members.

Grew the team from three people to a staff of over fifty.

Acquired over 10k customers, building a community of over 25k people, growing the business to ~$1M ARR.

In 2021, we were featured in NYTimes, NPR, FastCo, CBS, Inc, Bloomberg, Forbes, and BBC.

I wrote a Caveday eBook.

Architected and executed B2B training program to nearly 100 companies generating more than $125k.

MATTER UNLIMITED logo with a stylized M and check mark

First creative hire; created Emmy- and Webby-nominated work and pitch-winning strategy to help triple the agency’s size.


A film I creative directed featuring President Clinton’s work in East Africa is now part of MoMA’s permanent collection.

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Co-wrote and art directed the most Tweeted Super Bowl ad of 2012.

Led Samsung campaigns to outsell iPhone and become the only competition in the mobile phone market.

Hit the Reddit top 10 and snagged over 100M views in 72hrs.

Made Time’s top viral ads of the year and AdAge’s viral brand of the year.

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Launched Skylanders, a new category of video game that became the 11th biggest console franchise of all time.

How did you get here?

Oh. You’re asking me?
I was asking you.
Okay, I’ll go first.

For my entire career, I have led teams to build strategies, campaigns, and products that grow brands.
I bootstrapped Caveday from an idea into a global community, generating $1M in ARR.
Managed global campaigns for Fortune 500 companies like Samsung and Google.
Led product teams to ship features, sites, and apps for Twitch, J&J and more.
Galvanized change and fundraising for dozens of social impact initiatives.
Consulted startups helping them brand, launch, market, and blow up.

I love mentoring teams (and learning from them too).
I love getting my hands dirty.
I hate egos and drama.

Oh! There’s more if you want to read my full story.